Friday SA Music Spotlight - Verity
Doing my homework, I found that she is quietly pushing the music scene here in an interesting direction. Ideate.co.za did an interview with her earlier this month where she explained how she has gone about financing her upcoming album.
She is pre-selling her album online and has already managed to pre-sell over 1700 cd's (Eishman's copy is #1703). While this doesn't sound remarkable, it must be explained that the pre-selling is in fact financing the production of the cd. Those buying the album before release are called official "Future Owners" and given the power to help choose the songs that will appear on the album as well as assist with the choice design of the album art. Thus becoming intimately involved in the development of the product. Further to this 10.6% of every album sold will be given to two worthy organisations People Opposing Woman Abuse & Live Your Dreams Foundation.
She currently has 21 songs you can give a listen on her website. Here adult contemporary style is reminiscent of early Jewel with heavy us of piano and acoustic guitar. She also has a few overly poppy tunes on the current playlist, 'Don't look back' as an example of one such song, but on the whole her compositions are easy listening with meaningful lyrics. My personal favourites being 'Perfect' and 'Box of photographs', with '18 holes' sure to get overtake them with a wee bit of extra production. But hey, you be the judge, take a listen and you can help her create a masterpiece!